1-800 Contacts website
Industry - Vision / E-commence
Roles - Creative Direction / Art Direction
Home page
Product page
Background - In 1995 1-800 Contacts disrupted the contact lens industry by allowing customers to buy their contacts from someone other than their doctor which saves them time and money. Initially all orders were taken over the phone hence the name 1-800 Contacts. Soon after, they were quick to adopt the internet and became the first online retailer of contact lenses.
Scope - Over my time at 1-800 Contacts, I’ve nurtured and evolved the site and brand from its white and clinical origins to its current colorful, approachable, and friendly vibe. Always looking for better and easier ways for customers to purchase and to create moments of delight along the way.